(4:39 Video) "Unlocking Success: Key Elements of a Winning Value Proposition” “There are three things in a basic value prop: metric, direction, and magnitude. Once you’ve got these three, you have the right formula.” -JAMES MUIR SLA Episode 21c - “Is Your Value Proposition Losing You Deals?" Page 5 Page 7Summary Video ArticleVideo Player is loading.Play VideoPlayMuteCurrent Time 0:00/Duration 5:39Loaded: 0.00%0:00Stream Type LIVESeek to live, currently behind liveLIVERemaining Time -5:39 1xPlayback RateChaptersChaptersDescriptionsdescriptions off, selectedCaptionscaptions settings, opens captions settings dialogcaptions off, selectedAudio TrackPicture-in-PictureFullscreenThis is a modal window.Beginning of dialog window. Escape will cancel and close the window.TextColorWhiteBlackRedGreenBlueYellowMagentaCyanTransparencyOpaqueSemi-TransparentBackgroundColorBlackWhiteRedGreenBlueYellowMagentaCyanTransparencyOpaqueSemi-TransparentTransparentWindowColorBlackWhiteRedGreenBlueYellowMagentaCyanTransparencyTransparentSemi-TransparentOpaqueFont Size50%75%100%125%150%175%200%300%400%Text Edge StyleNoneRaisedDepressedUniformDropshadowFont FamilyProportional Sans-SerifMonospace Sans-SerifProportional SerifMonospace SerifCasualScriptSmall CapsReset restore all settings to the default valuesDoneClose Modal DialogEnd of dialog window.salesleadershipdevelopment.comvideo
SLA Episode 21c - “Is Your Value Proposition Losing You Deals?" Page 5 Page 7