Table of Contents • [0:56] Introduction to Dawn Mueller • [27:38] Full Podcast Episode • [2:14] Understanding Market Orientation and Interfunctional Coordination • [1:36] Thinking Beyond Your Customers Through Customer Orientation • [3:06] Driving Market Orientation: Insights on Engagement and Collaboration • [4:03] CMO’s Role in Driving Value and Interfunctional Coordination • [1:35] CMO Success: Importance of Collaboration and Communication Across Departments • [3:31] Listening to Customers for Marketing and Sales Alignment • [0:59] Embracing Life-Long Learning and Challenging Oneself • [0:39] Proud Leadership: Celebrating the Team’s Commitment and Service to Customers • [0:29] Elevating Career and Job Satisfaction Through Building Rapport • [0:54] Short - CMO’s Role in Driving Value and Interfunctional Coordination