[3:11] Leveraging Credibility to Outshine Competitors in the Education Space "Trust is built in many ways—stats help, but personal relationships matter more. Being liked and recommended within your network is key. At Frankfurt School, our 100 faculty members are trusted thought leaders, conducting top-tier research and teaching as authorities in their fields." – Vera Huebner

Overcoming the Challenge of B2B Buyers' Own Misperceptions of Their Problem - Vera Huebner - Page 8 Overcoming the Challenge of B2B Buyers' Own Misperceptions of Their Problem - Vera Huebner Page 7 Page 9