Table of Contents • [1:16] Introduction to Kari Hanson • [30:48]Full Podcast Episode • [2:29] Episode Highlights Video • [2:53] Why AI Has Blown Up B2B Predictability • [4:57] AI’s Double-Edged Impact on Modern B2B Marketing Growth • [6:13] Why Voice of Customer is AI’s Missing Context • [5:44] True Customer Insight Requires Listening Beyond Product Feedback • [4:41] How Listening Deeply Drives Marketing and Customer Success • [1:46] Scaling Successfully by Balancing Predictability and Adaptability • [0:53] Short - Why Voice of Customer is AI’s Missing Context