(5:04 Video) Transforming Voice-of-the- Customer Data into Revenue Drivers “We’re starting to leverage more of the operational data from the voice of the customer. This approach represents how we’ve been trying to answer these difficult questions and ensure that people can recognize greater value than relying solely on individual data sources.” - Anthony Chang

Anthony Chang - "Marketing Ops, RevOps: What's VOC Ops?" - Page 6 Anthony Chang - "Marketing Ops, RevOps: What's VOC Ops?" Page 5 Page 7